Virgin King. Inside Richard Branson's Business
Stock Code:
BAD1608
Price:
$10.00
Description
Virgin King. Inside Richard Branson's Business Empire by Tim Jackson. Richard Branson is unique among today's folk heroes. Which other self-made British billionaire could lay claim to the highest esteem of our schoolchildren? Which other company chairman could be referred to by former BA Chairman Lord King as a 'pirate', having launched an airline largely on the profits of a pop song, and then go on to strike terror into the hearts of Coca-Cola and Pepsi by repacking a branded cola? Only Branson. He is the everyman entrepreneur of our times: half marketing genius, half motivational wizard.
Details
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Author:Jackson, Tim
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Book Condition:Good Plus
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Publisher:Harper Collins
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Edition:Reprint
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Jacket Condition:None
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Binding:Soft Cover
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Location:B2
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ISBN:0006382673
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Size:8vo
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Pages:405
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Publish Date:1995
Stock Level:
1 In Stock